When it comes to employee benefits, one thing hasn’t changed: people still don’t understand them.

HR leaders are stuck in a paradox. You’re offering a critical and valuable program meant to support your workforce’s health and wellbeing. But the complexity, jargon, and disconnected delivery often leave employees disengaged.

At DSP, we believe transparency builds trust. And trust drives better outcomes.

That’s where AI comes in. Not the overhyped version.

We’re talking about tools like Outfox Health, designed to solve a real problem: making benefits make sense.

Smart Tech, Not Just Buzzwords

AI gets thrown around a lot. Predictive analytics. Chatbots. Automation. Sometimes it feels more like a demo than a real solution.

Generic AI platforms fall short, if you’ve used them anywhere near as much as me, you know they are prone to hallucinations, bad information, and generally producing exceptionally generic content.

But when used the right way, AI simplifies the complex, cuts through the noise, and delivers clarity at the moment people need it.

Outfox Health: A Clarity Engine for Your Benefits

Outfox stands out. It uses behavioral science and AI to deliver plain-English (or Spanish and other languages) answers about benefits, personalized in real time.

Here’s what that looks like:

For employees:

• Clear explanations of deductibles, copays, and provider options
• Smart nudges toward better care choices
• Less confusion, more confident decisions

For HR teams and employers:

• Fewer repetitive questions
• Better plan utilization and satisfaction
• Smarter, cost-conscious healthcare choices

Workday’s Perspective: Where AI Is Headed in HR

Workday’s leadership is clear on one thing. AI should help HR teams, not replace them. Their vision is focused on support, automation, and insight. It’s about better workflows, smarter nudges, and personalized experiences that improve results.

In their words, it’s not just about more data. It’s about better answers.

That mindset is the future. And tools like Outfox are already building it.

“I’ve said over and over, there will be jobs that AI can do much better than the human, no doubt,” he said. “But that doesn’t mean that a human is no longer needed in the workforce—humans are going to be re-skilled.”

– Carl Eschenbach, co-CEO of Workday

Why This Matters to DSP Clients

At DSP, we believe in helping people understand their benefits. We combine big-picture strategy with a personal touch. That’s why we’re excited about AI solutions that work the same way.

Outfox gives employees the confidence to engage and gives HR teams the support they deserve.

AI is not magic. But when used with purpose, it removes barriers and builds trust.

If your employees feel confused by their benefits, that’s not just a communication issue. It’s a financial risk and a missed opportunity.

Let’s talk about how to fix it.

Want to explore if Outfox or other AI tools can improve your employee benefits experience? We’d love to help you take a closer look.